Mobile devices may give us new ways to read and browse, but email remains a powerful marketing tool. If anything, its effectiveness has increased as a result of these changes. For example, a survey of 1,500 consumers revealed email as the most effective mobile purchasing trigger: 56 percent of buyers had been prompted to do so by email marketing received on a smartphone.
Email is still a powerful marketing tool to work, though mobile devices is giving us new ways on reading and browsing. anyways the tool has already made some changes. in a survey, 1,500 mobile users admitted that they mostly did purchasing from the infomation provided by email. email marketing made 56% of the smartphone users to consume.