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发表于 2013-12-10 20:00:08
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什么是Niche? 汉语直接翻译为利基市场,不过这相当于没有翻译,Niche英文的本意是指微生态环境。在这里专指蕴含丰富市场机会但规模不大,别人不做的产品或服务市场。那就是相对于大众市场来说,我翻译成小众市场.Wiki的翻译是By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. A niche market may be thought of as a narrowly defined group of potential customers. 笔者注)
怎样选取Niche?一般来说可以选择你了解的某个领域,或着说人们急切需要了解的
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